IntroMag is a company founded with the mission of empowering candidates to discover their ideal roles by presenting their best selves. The app strives to assist recruiters in identifying the most suitable candidates by facilitating the acceptance of professional video introductions, which complement the traditional resume
Scope of the project
Analyzing & Brainstorming the Business Idea
To bring us up to date, the Intromag team shared a document outlining their product vision and strategy. The brainstorming session provided in-depth insights into User Personas, User Research Findings, the Product Roadmap, and the initial concept of user flows.
UX Workshop
We conducted a UX Workshop in collaboration with the Intromag team to define the primary design priorities and ensure alignment on the processes involved in recruiter and candidate interactions. The session provided valuable insights into shaping the user flow, determining the UX direction, and enhancing the app’s overall intuitiveness
Wireframing & Prototyping
We confirmed the viability of the concept by progressing from low-fidelity to high-fidelity wireframes and evaluating the product’s usability through clickable prototypes, leveraging insights gained from the UX workshop. This process aided in ensuring the design alignment with the stakeholders’ vision.
User Interface
We established the brand identity by integrating a customized style guide and design system into the ultimate UI/UX design.
Outcomes
Through UI/UX design, we breathed life into a product idea, turning it into a valuable asset. The product design was meticulously crafted, undergoing numerous iterations to achieve a result that aligned with all design objectives. Shortly after the project concluded, the client garnered positive feedback for their business plan, providing encouragement and support for their future endeavors.
